Who pays for the Meta ad spend budget?

The ad spend budget (recommended ₹20,000 – ₹50,000+ per month) is paid directly by you to Meta via your own debit or credit card linked to your Meta Ads Manager. Proxima Technova does not charge any hidden percentage markup on your ad spend.

Why do you charge ₹6,000 per UGC video ad?

Each UGC video involves finding and compensating a relatable content creator, writing a psychological hook-and-retention script, shooting high-definition mobile video, professional editing with dynamic captions and B-roll, plus generating 2 alternative hooks for A/B testing. We also offer bundled discounts: 3 videos for ₹16,500 and 5 videos for ₹25,000.

Why is there a minimum 3-month commitment?

Performance marketing is an algorithmic compounding engine. Month 1 is dedicated to audience discovery, pixel warmup, and hook testing. Month 2 focuses on cutting underperforming ads, retargeting warm audiences, and lowering acquisition costs. Month 3 is when we scale winning campaigns for peak ROAS. Short 1-month bursts rarely give the Meta AI algorithm enough data to deliver consistent profits.

What kind of Return on Ad Spend (ROAS) can I expect?

While ROAS varies by industry and product pricing, our clients typically see a 2.5x to 5.5x ROAS in e-commerce, and a 40–60% reduction in Cost Per Lead (CPL) for high-ticket service, healthcare, and real estate businesses.

Performance Marketing & Meta Ads₹30,000 Setup + ₹20,000/mo

High-ROAS Meta Ads & UGC Video Engine

We implement a data-driven performance marketing system focused on high-intent audience targeting, high-converting User Generated Content (UGC) video ads, and full-funnel Meta Ads management (Facebook & Instagram) with server-side CAPI tracking.

View Indian Pricing & Plans Explore Deliverables

Included Deliverables

Key Capabilities & Features

Performance Marketing Strategy & Execution

End-to-end media buying strategy mapping your customer journey from first impression to high-ticket checkout or verified lead.

High-Converting UGC Video Ad Production

Real creators scripting, filming, and editing genuine testimonial and problem-solution video ads engineered to stop the scroll.

Full Meta Ads Management (Facebook & Instagram)

Daily bid management, Advantage+ budget optimization (CBO), audience scaling, and creative fatigue monitoring.

Server-Side Tracking & Meta CAPI Setup

Bypass iOS privacy tracking loss with Meta Conversions API and Google Tag Manager for 95%+ attribution accuracy.

Landing Page & Funnel CRO Audits

Conversion rate optimization audits for your website: speed boosts, mobile checkout fixes, sticky CTAs, and WhatsApp triggers.

Retargeting & Abandoned Cart Recovery

Multi-stage retargeting campaigns targeting website visitors, cart drop-offs, and video viewers with urgency offers.

Continuous Creative & Copy A/B Testing

Constant testing of multiple hooks, video angles, headlines, and call-to-actions to find the lowest Cost Per Acquisition (CPA).

Weekly Transparent Performance Reporting

Transparent dashboards tracking ROAS, Cost Per Lead (CPL), Click-Through Rates (CTR), and direct revenue attribution.

Transparent Indian Commercials

Investment & Pricing Plans

Tailored for Indian businesses, startups, and growing enterprises. Clear milestones, zero hidden fees, and maximum return on your investment.

Growth Infrastructure Setup

Mandatory foundational setup to ensure bulletproof tracking, funnel optimization, and high ad delivery score.

₹30,000One-Time Initial Setup

Timeline: 5 – 7 Business Days

Included in this plan:

Meta Pixel & Server-Side Conversions API (CAPI) Integration

Google Tag Manager & GA4 Event Tracking Architecture

Domain Verification & Aggregated Event Measurement

Landing Page & Checkout Speed / CRO Optimization Audit

Competitor Ad Creative & Offer Intelligence Breakdown

Ad Account Restructuring & Business Manager Security Setup

Custom & Lookalike Audience Building (Past Buyers & Engagers)

Bonus: 5 Static Conversion Banners + 2 Motion Teasers Included

Recommended for Consistent ROI

Monthly Performance Retainer

Complete hands-off media buying, campaign management, daily budget tuning, and weekly ROAS reporting.

₹20,000 – ₹25,000Per Month (Min. 3 Months)

Timeline: Active 24/7 Management

Included in this plan:

3 to 5 High-Converting Campaign Architectures (Broad + Retargeting)

Daily Bid & Budget Optimization (Advantage+ & CBO Scaling)

Continuous Ad Copy & Creative Angle Testing

Dynamic Retargeting for Website Visitors & Abandoned Carts

Direct WhatsApp / CRM Lead Routing Integration

Weekly Performance Reports & Monthly Strategic Growth Call

Ad Spend (₹20,000–₹50,000+/mo) Paid Directly to Meta by Client

Requires Minimum 3-Month Scale Commitment

UGC Video Ads Creative Pack

High-converting User Generated Content videos featuring vetted creators, tested hooks, and authentic problem-solving scripts.

₹6,000Per Video (Packs: 3 for ₹16,500 | 5 for ₹25,000)

Timeline: 3 – 5 Days Per Video

Included in this plan:

High-Intent Hook Scriptwriting & Storyboarding

Vetted Indian Content Creators (Demographic & Niche Matched)

Fast-Paced Editing, Animated Captions & Sound Effects

2 Hook Variations Per Video for Rapid Creative A/B Testing

Problem-Agitate-Solve & Social Proof Formats

100% Commercial Usage Rights Across Meta Platforms

Recommended Cadence: 3 to 5 Videos Per Month

Transparent Commercial Policy

Ad spend for sales (recommended ₹20,000 – ₹50,000+/month) is paid directly by the client to Meta via their own card with zero agency markup. Minimum 3 months commitment ensures algorithm maturity and compounding ROAS.

Target Industries

Who We Build This For

D2C & E-Commerce BrandsReal Estate DevelopersHealthcare & Wellness ClinicsEdTech & Coaching AcademiesB2B & SaaS CompaniesFinancial & Loan ServicesLocal High-Ticket Service BusinessesStartups Ready to Scale

Execution Lifecycle

Our 4-Step Process

Infrastructure & Tracking Setup

We audit your ad accounts, configure Meta Pixel + CAPI, implement event deduplication, and optimize landing page CRO.

Creative Sourcing & Hook Scripting

We script high-intent angles, source relatable creators, and produce conversion-focused UGC video ads with hook variations.

Campaign Architecture & Launch

Launch structured TOFU, MOFU, and BOFU campaigns with broad targeting, interest clusters, and custom lookalikes.

Scale & ROAS Optimization

Cut losing ads, scale budget into winning creatives via CBO/Advantage+, deploy warm retargeting, and deliver weekly reports.

Core Architecture

Technologies Employed

Meta Ads ManagerFacebook PixelConversions API (CAPI)Google Tag ManagerGA4CapCut Pro / PremiereHotjar CROShopify / WooCommerceWhatsApp Business APIZapier / Webhooks

Frequently Asked Questions

Everything You Need to Know

Clear answers regarding Indian market pricing, deliverables, timelines, and technical scope.

Running ads without proper tracking and landing page optimization burns money. The ₹30,000 setup covers Meta Conversions API (CAPI) server-side tracking (which bypasses iOS privacy blocks), Google Tag Manager setup, landing page speed & conversion rate optimization (CRO), competitor ad research, and building custom audiences. This ensures that every rupee you spend on ads is tracked and converted efficiently.

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